The regular podcast by content creator John Wooley of @makewodsgreatagain &amp; Niki Brazier where they share perspectives on fitness, health, and obstacles facing the everyday athlete while having some fun along the way. Available everywhere.

In this episode of 'Kettlebells and Cocktails', hosts John and Nikki delve into the innovative efforts in Ireland to integrate CrossFit into the healthcare system. Joined by guests Darina Dunne and Karl Dunne (no relation), they explore the inception and objectives of incorporating CrossFit programming as part of preventative healthcare in Ireland. They discuss the journey of advocating for government support and how CrossFit's community-driven model can serve as a powerful tool in improving the nation's health. The conversation also touches on the wider implications of gyms serving as modern community centers and CrossFit's role in challenging and shifting societal norms around fitness and social interaction.

KETTLEBELLS & COCKTAILS

Ep 24.9 - Transforming CrossFit into Healthcare: Darina Dunne’s  Pioneering Approach to Healthcare in Ireland

In this episode we have special guest Jen Green owner of CrossFit Greer and Senior Manager of U.S. Affiliate Operations at CrossFit HQ, discuss the pivotal role of affiliates in the CrossFit community. Jen elaborates on the value brought by affiliate reps through tools, resources, and a more personalized touch, assisting affiliates in becoming successful. We also touch upon CrossFit's ambitious marketing strategies aimed at advertising affiliates and attracting new members. Throughout the conversation, they emphasize the importance of understanding and nurturing the community ties within CrossFit, to overcome challenges and continuously cultivate fitness.

Ep 24.8 - The Value of Affiliation with guest Jenn Green

John and Niki  welcome special guest Dale King, an OG in the CrossFit community. They discuss the changing landscape of CrossFit, from its handling under private equity to the challenges of affiliate ownership. Dale provides his thoughts on the future and expresses concerns over preserving the original ethos of CrossFit amidst changes. The conversation also explores customer service issues and the need for marketing initiatives to bolster affiliate relations. Jokes about Reddit trolls, questionable gym practices, and personal anecdotes about CrossFit experiences offer a lively touch to these discussions on important issues.

Ep 24.7 - Debating the future of CrossFit with special guest Dale King

In this open and in-depth conversation with CrossFit CEO, Don Faul, hosts John and Niki explore a range of important discussions related to the future of CrossFit. Don dives into the relationship and influence of private equity with CrossFit, a pivot towards a greater focus on health, and the key role of affiliates in the expansion of the CrossFit community. He also speaks on the focus and value of the brand, aspirations around the brand outreach, and his commitment to creating a strong internal culture within CrossFit. The episode provides valuable insights about the strategic changes and initiatives that are underway at CrossFit and its future direction.

To find an affiliate and try CrossFit  > https://www.crossfit.com/

JOHN WOOLEY & NIKI BRAZIER

KETTLEBELLS & COCKTAILS by JOHN WOOLEY & NIKI BRAZIER

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